Getting to Grips with UK Advertising Rules

Straightforward advice for media buyers in England, Scotland, Wales, and Northern Ireland

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Training for Compliance Pros

Practical tools for UK media buyers dealing with today's tricky advertising rules

Checking Your Ads Are Above Board

Simple ways to check your campaigns against the CAP Code, BCAP Code, and CMA rules. Our methods help you spot potential problems before you launch.

Digital advertising verification tools and compliance frameworks

Planning Your Campaigns

Pre-clearance forms and compliance checklists, updated every month. Includes recent ASA rulings, OFCOM rules, and ICO data protection guidance for digital ads.

Team collaboration on campaign planning and compliance strategies

Regulatory Updates

A weekly round-up of new ASA rulings, OFCOM advice, and consumer protection news. Keep up with changes that affect programmatic buying, social ads, and direct marketing.

Professional team discussing regulatory updates and compliance changes

From Coalville to London

Big moments in UK ad regulation that shape today's rules

2000
CAP Code Revision

Major update to the CAP Code, bringing in tighter rules on misleading ad claims.

2008
Consumer Protection Regulations

The Consumer Protection from Unfair Trading Regulations came into force, changing how advertisers must back up their claims.

2018
UK GDPR Implementation

Data Protection Act 2018 transforms digital advertising practices, requiring explicit consent for tracking and personalised ads.

2023
Online Safety Act

New legislation affecting programmatic advertising and platform responsibility, with implications for media buying strategies.

2025
Enhanced Digital Standards

Current focus on AI-driven advertising, influencer marketing transparency, and cross-border compliance for UK-targeted campaigns.

Trusted by Media Professionals

Real feedback from media buyers across the UK

"Staying compliant used to mean hiring three consultants. Now I have one site that covers everything from CAP Code interpretation to OFCOM digital guidance."
Dr. Sarah Pemberton
Senior Media Buyer, AdStraight (Leeds)
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"I call their Coalville office every quarter. Never had a regulator question my campaigns since partnering with StatSchecker for compliance guidance."
Fiona Greaves
Independent Media Buyer, Bristol
Mobile application development for compliance tracking tools
"The planning templates saved us considerable spend in rejected campaigns last quarter. Their regulatory updates are essential reading every Tuesday."
David Ollerenshaw
Head of Digital, The Lead Agency (Manchester)
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Educational Excellence from Coalville

MATEUSZ TOMASZEWSKI LTD was founded in 2025 by Mateusz Tomaszewski, a former ASA caseworker who identified the need for practical, accessible compliance education in the UK media buying community.

Our team combines regulatory expertise with real-world agency experience. From our Coalville office, we serve media buyers across England, Scotland, Wales, and Northern Ireland, providing neutral guidance that helps professionals navigate advertising standards with confidence.

We believe compliance should be straightforward, not intimidating. Our educational approach focuses on practical application rather than theoretical complexity.

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